ELF 16HR Camo Concealer
A full-coverage, 16-hour wear concealer featuring a large
doe foot applicator to conceal, correct, contour and
highlight for flawless skin.
* The highly pigmented formula is lightweight, dries
matte and won’t settle into fine lines or creases.
Ideal for all skin types.
ELF BIG MOOD MASCARA
Volumizing and lifting mascaras with a uniquely shaped brush head to give you big, bold lashes that command attention.
Why we love:
Plumps and lifts your lashes all day
Smooth, creamy formula infused with jojoba wax to hold lashes’ curl
Effortless application in one stroke
Hourglass-shaped brush head to separate and define lashes
Smudge- and flake-resistant formula.
Take on the world with #BigMoodEnergy, dramatic lashes, and all the confidence in just one swipe.
This volumizing and lifting mascara gives you the false lash effect of your dreams without smudging or flaking.
For a bold look with definition, the brush head boasts an hourglass shape with intertwined bristles to load up your look with pigment while separating each lash.
The creamy formula is infused with jojoba wax to hold your lashes’ curl and give you a smooth, effortless application every time.
ELF Bite Size Eyeshadow
Ultra-pigmented powder eyeshadow quads that deliver creamy, blendable color in perfect mini compacts.
Why we love:
Ultra-pigmented, blendable color
Mix of matte and shimmer shades (choose from 8 combos)
Smooth, creamy application
Perfect travel size for your purse or travel bag
Little compact, big impact. These on-the-go eyeshadow quads feature a combo of matte and shimmer shades to take your eyes from day to night and every mood. The luxe powder eyeshadow formula delivers rich, highly blendable color that stays put and makes a statement—whether that’s minimalist or dramatic.
ELF BLEMISH BREAKTHROUGH ACNE FIGHTING SPOT GEL
Roll-on acne spot gel to target & treat blemishes
A roll-on gel spot treatment packed with calming and acne-fighting ingredients to help treat and soothe current acne while preventing new blemishes.
Why we love:
Updated, clean formula. Same great results
Roll-on gel formula is easy to use
Packed with acne-fighting Salicylic Acid plus Aloe and Witch Hazel
Helps treat, soothe, and reduce discomfort with blemishes
Helps to prevent new blemishes
Fragrance-Free
Derm-developed and non-comedogenic
Key ingredients:
1% Salicylic Acid – Helps treat current blemishes and prevent new ones by clarifying pores
Aloe – Soothes skin
Witch Hazel – Helps soothe and reduce excess oil
Great for: Oily Skin Acne-prone skin When unwanted blemishes just pop up, call a fast SOS with this roll-on acne gel spot treatment. The dermatologist-tested formula is packed with acne-fighting Salicylic Acid plus Aloe and Witch Hazel to quickly help reduce acne, soothe discomfort, plus prevent new blemishes. Up to three times a day, roll the treatment over any blemishes, blackheads, and breakout-prone areas to easily target acne (no dirty fingers needed!) so your skin is in the clear.
ELF BLUSH BRUSH
This cruelty-free, synthetic bristle blush brush is soft, absorbent and can be used with wet or dry products. The tailored design allows for easy maneuvering and precise color application. Can be used to apply blush or bronzer For best results, clean or wipe brush after each use.
How to apply blush:
Apply cream, powder or liquid blush onto the apples of the cheeks with the pointed tip and blend out towards the ear using the contoured sides.
ELF BOUNCE BACK JELLY CLEANSER
Meet the creme de la cleanse: a coconut-infused cleansing jelly. This gentle, non-foaming gel cleanser conditions the skin and removes makeup for skin that’s clean without feeling stripped. Cleanse and pamper your face with this gentle, skin-loving cleanser.
Ingredients we love:
Coconut Fruit Juice
Sugar Maple Extract
Aloe Vera
Cucumber Fruit Extract
Vitamin B5
How To Apply Jelly Face Cleanser
Dampen skin and apply a small amount of jelly cleanser onto the face.
Gently massage in circular motions and rinse with water.
Beauty Tip: Allow cleansing jelly to sit on the eye area for an extra 10-20 seconds to allow formula to break down hard-to-remove mascara and eyeliner.
ELF FLAWLESS CONCEALER BRUSH
Create an airbrush effect with the Flawless Concealer Brush using any liquid or powder concealer. The unique rounded shape allows you to contour and cover areas easily. Create buildable coverage from light to heavy for a customizable look that is smooth and flawless. This cruelty-free brush is made with 100% animal hair-free, synthetic bristles.
How to use a concealer brush:
- Dip the brush into concealer and use small tapping circular motions to blend over designated areas.
- Apply setting powder to set.
ELF HOLY HYDRATION! FACE CREAM
Voted Best Face Moisturizer of 2020 by Healthline.com!
New name, same holy grail formula! Previously Hello Hydration! Face Cream.
What is it: A lightweight moisturizing face cream that nourishes and plumps skin while delivering lasting hydration.
Why we love:
Replenishes lost moisture for supple skin
Brightens and evens out skin tone
Instantly absorbs into skin
Fresh, clean scent
Same product, new look
Key Ingredients:
Hyaluronic Acid – Helps moisturize for a plump complexion
Niacinamide – Minimizes pores and evens out skin tone
Squalane – Improves balance and elasticity
Vitamin B5 – Soothes and hydrates skin
For a powerful boost of hydration to the face and luminous skin, this award-winning facial moisturizer is great for dry skin and does it all. It’s packed with skin-loving ingredients that even out skin tone and replenish lost moisture for a firmed up, bouncy complexion. Great for daytime and nighttime use, the non-greasy face cream quickly sinks into the skin for a smooth, super-soft feel.
Great for: All skin types
HOW TO USE
How To Apply Holy Hydration! Face Cream:
Gently massage a small amount of moisturizing cream onto clean skin.
Great to use alone, apply before makeup to help prep and prime skin for perfect application, or add to your morning and night skin care routine.
ELF HOLY HYDRATION! HYDRO-GEL MOISTURIZER
What is it: A lightweight gel moisturizer formulated with skin-loving ingredients to promote a plumped up complexion that stays hydrated all day long.
Why we love:
Lightweight, gel-based formula
Keeps skin moisturized all day long
Promotes a plumped up, bouncy complexion Instantly absorbs under skin
Wears smoothly under makeup
Fresh, clean scent
Great for all skin types
Key Ingredients:
Hyaluronic Acid – Locks in moisture for a plump complexion
Ceramides – Builds up the skin’s moisture barrier
Peptides – Promotes collagen and improves skin texture
Plump up and moisturize your skin with lightweight, all-day hydration. This gel-based formula is infused with Hyaluronic Acid, Ceramides, and Peptides to hydrate skin to the fullest while supporting a bouncy, healthy-looking complexion. Ideal for daily wear on all skin types, the silky gel texture absorbs into skin instantly and wears smoothly under makeup.
Great for: All skin types
ELF HYDRATING CAMO CONCEALER
Nothing to see here—this full-coverage liquid concealer covers up imperfections and under-eye circles while delivering a boost of hydration to your skin.
⭐️ The lightweight, workable formula corrects and perfects without creasing or flaking for a smooth, satin finish that lasts all day (no touch-ups needed).
⭐️ Full coverage with a satin finish
⭐️ All-day wear time
⭐️ Large doe foot applicator
⭐️ Great for normal, combination, and dry skin.
Our Shade Match Guarantee allows you to buy with confidence
ELF HYDRATING SERUM
Same product, new look.
Designed to help strengthen the skin, this Hydrating Face Serum locks in moisture. The formula helps soothe and protect the skin with jojoba, aloe, vitamin E, grape, and shea butter for ultimate nourishment.
All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.
How to Apply Face Serum:
Pump out a small amount and massage gently over the face until it absorbs into the skin.
Use a moisturizer for all day hydration.
Use daily in the morning and at night after cleansing.
ELF NOURISHING NIGHT CREAM
What is it: A revitalizing night cream infused with Jojoba Oil, Shea Butter, and Cucumber Extract to soothe, soften, and deeply hydrate skin.
Why we love:
Decadent cream formula
Naturally hydrating ingredients nourish skin
Works overnight to restore and soothe your complexion
Same product, new look
Key Ingredients:
Jojoba Oil – Locks in moisture
Cucumber Extract – Calms skin and reduces puffiness
Shea Butter – Nourishes and softens skin
Get your beauty sleep—and wake up with a dewy, radiant, and totally restored complexion. This nourishing night cream is enriched with naturally hydrating ingredients like Jojoba Oil, Shea Butter, and Cucumber Extract to replenish lost moisture and soothe skin without that greasy feel. In the evening, massage the luxe formula to your face and neck to reap all the skin-loving benefits.
Great for: Normal, combination, and dry skin
HOW TO USE
Massage a small amount of cream over the face and neck.
Use after your nightly face cleanse along with the Illuminating Eye Cream for best results.